RFB stands for room, food and beverage, the full package of complimentary perks a land-based casino gives its most valuable players. A guest on RFB terms stays, eats and drinks at the casino’s expense, usually in return for a minimum level of play measured through their rating. Lighter versions, such as room-only comps, go to players whose play is lower.
RFB sits alongside junkets, travel reimbursement and cash rebates in the high-roller toolkit. Online, the idea translates into VIP programmes: personal account managers, cashback, faster withdrawals, event invitations and tailored bonuses. For operators, the principle stays the same in both worlds: rewards should be linked to measurable player value and set out in clear terms.